Overview

Smuttynose Rockfest - Video, Virtual Post-Race

The Rockfest Half Marathon turned to BibRave to create an online post-race party that transformed their virtual race experience. BibRave brought the unique aspects of the Rockfest Half to life online by creating digital content featuring local craft beer, delicious food, and a rocking party vibe. Digital content included a beer tasting primer, a lobster roll cooking demo, and fun sponsor giveaways that encouraged participant engagement.

  • Program Execution
  • Content Creation (Copy/Design)
  • Experiential Activation (IRL/Virtual)

Entertainment and Energy

BibRave fully-developed this custom event and provided project management, content calendaring, partner outreach, video production, talent coordination, asset and content creation, and reporting. BibRave also provided social media facilitation for the pre-recorded Facebook Live event so that all race organizers had to do was sit back and enjoy the party.

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