Brooks Run Happy Team
In 2019, Brooks Running tapped BibRave to grow, revamp, and manage their Brooks Run Happy Team Ambassador program. The Brand leveraged BibRave’s industry-leading experience, best practices, and processes to grow their program from ~40 to ~150 participants within a year, developing year-round connection points and programming, along with the new tentpole Camp Run Happy Summit. The 2023 program is now 200 members strong and growing!
BibRave partners with Brooks on ambassador application development, vetting, onboarding and contracting, daily ambassador communications, creative concepts to support brand campaigns, and monthly reporting.
- Influencer/Ambassador Management
- Program Execution
- Experiential Activation (IRL/Virtual)