Missoula Marathon
Marketing Strategy
Program Execution
Content Creation
Social Media Management
Overview
BibRave has been the trusted marketing partner for the Missoula Marathon and Run Wild Missoula for five years, delivering a comprehensive digital marketing strategy that drives results. From crafting compelling content to executing high-performing email campaigns, social media engagement, and paid advertising, BibRave manages every aspect of the Missoula Marathon’s digital marketing. This includes developing content calendars, creating copy and visuals, posting across all platforms, and fostering daily interactions with the running community.
In 2024, the Missoula Marathon expanded their field and BibRave’s targeted marketing efforts helped them reach another sell-out — marking three consecutive years of reaching full capacity and underscoring the power of our marketing strategy.
All BibRave services are performed under a monthly retainer model, allowing the client flexibility to leverage BibRave’s full suite of marketing services as needed. This structure allows our team to explore creative solutions and deliver digital activations that evolve to the needs of the event.
Innovation and creativity are a major component of BibRave’s DNA, and as a trusted partner to the Missoula Marathon, BibRave developed a visual rebrand across all platforms to freshen the overall look and feel while staying grounded in Missoula’s brand roots. Social and email assets presented unified branding that is youthful, vibrant, and engaging.