Influencer Seeding
Marketing Strategy
Influencer Management
Overview
BibRave partners with brands large and small to develop and manage strategic product seeding initiatives. The goal of these campaigns was to get high-quality products into the hands of influencers, increasing product exposure and engagement in a competitive market.
BibRave leads the entire seeding process, from creating a strategic framework to identifying the right influencers. The team handles all communications, designs custom mailers, and manages fulfillment with trusted vendors. Additionally, BibRave develops tailored messaging and briefs to boost earned posts, while tracking influencer content and reporting on top performers.
BibRave’s unique approach to seeding, which balances creativity with sustainability, ensures that our clients products stand out in a noisy and crowded social media environment. Our seeding campaigns regularly generate more than double their cost in earned content, while also establishing quality relationships with influencers that have developed into longer-term projects and partnerships.