Brooks
Speedrun L.A.
Influencer Marketing
Experiential Marketing
Content Creation
Overview
Hosted by Gamer and Twitch Superstar, SypherPK and YouTube Daredevil, Michelle Khare, Brooks Speedrun LA featured a mix of 24 influencers, athletes, gamers and creators facing off in various track events to raise money for Save the Children.
BibRave’s role in this exciting collaboration extended beyond ideation. With our unmatched expertise in influencer marketing, project management, and event planning, we led every element of Brooks Speedrun LA from influencer management, to the IRL event production and experience, and live broadcast production that fed into the Twitch stream.
With over 30,000 viewers, Brooks Speedrun LA was the #1 Most Watched Stream in the Sports Category on Twitch the weekend of August 5th. The Twitch stream not only provided an immersive experience but also served as a platform for viewers to engage directly with the event.